Every digital CEO starts with one big question: "What should I sell?" Whether you're multi-passionate or totally stuck, this exercise will help you find your offer and audience in just one hour.

"A niche market is a small, defined segment of a larger market. The niche has its own needs, preferences and identity." — Neil Patel, How to Do Niche Marketing for Tiny Audiences

Using a simple three-part framework (niche → promise → offer line), you’ll walk away with a validated direction—fast.

Don’t Know What to Sell? Start Here.

💡 New to AI? Start here.
To make the most of these prompts, we recommend using ChatGPT (or a similar AI tool). Think of it as your creative business assistant—ready to help you brainstorm ideas, refine your messaging, and build faster. You don’t need to be “techy” to use it—just copy, paste, and start tweaking.
Learn how to use ChatGPT to build your biz →

Who are you helping?

Prompt:
“I want to help [specific audience] who are struggling with [specific challenge or goal].”

Example:

I want to help new entrepreneurs who feel stuck choosing what to sell and where to start.

Step 1: Your Niche Prompt (Pick Your People)

Step 2: Clarify the Transformation (Promise)

What result do you help them get?

Prompt:
“I help [audience] go from [problem] to [desired result].”

Example:

I help new entrepreneurs go from confused and stuck to clear and ready to launch.

Step 3: Write Your One-Liner (Offer)

Combine the pieces above to craft your simple, bio-ready pitch.

Prompt:
“I help [audience] [achieve goal] without [common frustration], so they can [benefit].”

Example:

I help first-time digital CEOs launch their first offer without tech overwhelm, so they can make their first sale online.

This is your new elevator pitch: short, clear, and confidence-building. Say it out loud. Adjust until it clicks.

Once you’ve drafted your one-liner, download the Boss Up Blueprint to unlock access to our Bo$$ Up community. Inside, you’ll be invited to post your pitch for feedback in #starter-intros and connect with other new digital CEOs.

Bonus: Get Feedback in the FREE Bo$$ Up Discord

Download the Free Boss Up Blueprint to access your full validation framework + Week 1 sprint. Inside, you'll complete this exercise, clarify your offer, and get feedback from the community.

Want 50+ prompts to refine your niche, offer, and content? Grab the Main Character AI Prompt Pack to accelerate your launch.

So What's Next...

• Pick your niche (people you help)

• Define your promise (result you offer)

• Craft your one-liner (bio-ready pitch)

Clarity = Confidence = Conversion. Let’s go build something real.

TL;DR

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